Since I’m a man of action, I prefer not to sit too long at the drawing board, in case I would fall asleep. I rather go out there with my blueprint and simply start to lay the cornerstone. Then building up, towards that vision I was first obsessed with.

A year ago, I could only have dreamed of the quality of the stories we’ve produced so far. Whether it’s touring multi-million dollar penthouses with Toronto’s finest agents, driving up to West Vancouver to smell the salty breeze of a waterfront estate or simply step inside the luxurious and modern home of a Miami architect.


Mariana Iordanova aka “The Wolf of King Street” Plays Nice Inside this 7,9$M Penthouse in Toronto



Enjoying the Salty Breeze at this 10M$ Oceanfront House with West Vancouver Broker D.J. Denner



The Ark : A Mesmerizing Modern Architectural Gem in Golden Beach by Jacob Abramson


Feels good to take a moment now, to appreciate how far we’ve climbed and to be grateful for all the talented individuals who contributed to build this with me. Brick by brick. Slow & Steady.

To celebrate this milestone, here’s a video directed by Éric Cinq-Mars, featuring some of the early Montréal correspondents. I’d also like to thank broker Saguy Elbaz for this amazing location. Let’s keep on building my friends, slow and steady.

This is just the beginning.

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Jeff Lee
Editor-in-chief & Broker

Jeff loves to discover and explore the best real estate with those who dream big and make it happen. He hopes to bring his marketing and content production expertise to the real estate world. He is also a Real Estate Broker operating in Montréal.